Sources list for PRODUCT LIFE CYCLE IN THE BEER INDUSTRY:

"Motor Industry: Product Quality". Encyclopedia article from Encarta. Retrieved from http://uk.encarta.msn.com/encyclope dia_761563934_2/Motor_Industry.html "Motor Industry: Product Quality". Encyclopedia article from Encarta. Retrieved from http://uk.encarta.msn.com/encyclope dia_761563934_2/Motor_Industry.html Accessed on 21 February, 2005
The Automobile Industry

"Product Life Cycle". 2003. Digital Learning Resources. May 15 2003 http://www.tutor2u.net/business/ marketing/products_lifecycle.asp "Product Life Cycle". 2003. Digital Learning Resources. May 15 2003 http://www.tutor2u.net/business/ marketing/products_lifecycle.asp
The Computer Technology Cycle

Shipley, D. & Howard, P. 1993, 'Brand-naming industrial products,' Industrial Marketing Management, vol. 22, pp. 59-66.
Internationalization of Branding

Davies, W., & Brush, K. E. (1996, January-February). Managing product development in the high-tech industry. Industrial Management, pp. 5-8.
Scientific Management

Lawrence, Brian, and Bob Johnson (1998). A Product Life Cycle Model. Coyote Valley. Retrieved on September 10, 2003 from http://www.coyotevalley.com/plc/builder.htm.
The Product Life Cycle

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